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CR
cus_04220
Stage · Engaged
Ciara Runte
ciara.runte4219@example.com First seen Apr 20, 2026 (6mo ago)
comparison-shopping
feature-focused
social-proof-seeker
Conversion probability
71.5%
Predicted LTV
$2,860
Sessions
1
First touch
Google Ads
Last touch
Google Ads
Pageviews
5
Engagement events
4
Full journey timeline
Every session and every PostHog-style event tied to this customer, in chronological order. UTMs, landing pages and engagement signals included.
Touchpoint 1 · Google Ads
Apr 20, 2026, 8:55 PM · mobile · 514s session
engaged
↳ /product/sku_0141
utm: google/cpc · cmp_google_002
Pageview/product/sku_0141
Pageview/product/sku_0039
Pageview/product/sku_0183
Pageview/product/sku_0141
Pageview/product/sku_0110
Viewed product/product/sku_0119
Watched video
Watched video
Clicked WhatsApp
Why this score?
Feature contributions from the logistic-regression model.
Number of sessions (log-scaled)-0.81 pulls away
High-intent engagement events (log-scaled)+0.57 pulls toward conversion
First-touch channel was Google Ads+0.51 pulls toward conversion
Total pageviews (log-scaled)+0.20 pulls toward conversion
Recency: days since first touch (log-scaled)-0.14 pulls away
First-touch channel was Meta Ads0.00 pulls away
Final probability: 71.5% — this is a logistic transform of (bias + Σ feature × weight). See /docs for the full model.
Offerings explored
Products this customer viewed.
Handcrafted Bacon
Seasonal · $674
1×
Path summary
Touchpoints1
Days from first → last30d
Engagement events4
QA reached—