Back to customers
JW
cus_03749
Stage · Converted
Jorge Watsica
jorge.watsica3748@example.com (891) 275-2588 x00948 First seen May 11, 2026 (5mo ago)
ready-to-buy
social-proof-seeker
Conversion probability
73.5%
Predicted LTV
$2,985
Actual conversion
$2,072
Sessions
1
First touch
Google Ads
Last touch
Google Ads
Pageviews
7
Engagement events
4
Full journey timeline
Every session and every PostHog-style event tied to this customer, in chronological order. UTMs, landing pages and engagement signals included.
Touchpoint 1 · Google Ads
May 11, 2026, 1:15 PM · mobile · 140s session
engaged
QA
converted
↳ /product/sku_0017
utm: google/cpc · cmp_google_001
Pageview/product/sku_0017
Pageview/product/sku_0094
Pageview/product/sku_0138
Pageview/product/sku_0143
Pageview/product/sku_0166
Pageview/product/sku_0145
Pageview/product/sku_0008
Opened chat
Watched video
Viewed product/product/sku_0013
Expanded product details/product/sku_0157
Submitted form
Why this score?
Feature contributions from the logistic-regression model.
Number of sessions (log-scaled)-0.81 pulls away
High-intent engagement events (log-scaled)+0.57 pulls toward conversion
First-touch channel was Google Ads+0.51 pulls toward conversion
Total pageviews (log-scaled)+0.24 pulls toward conversion
Recency: days since first touch (log-scaled)-0.09 pulls away
First-touch channel was Meta Ads0.00 pulls away
Final probability: 73.5% — this is a logistic transform of (bias + Σ feature × weight). See /docs for the full model.
Offerings explored
Products this customer viewed.
Rustic Chips
Signature Collection · $251
1×
Path summary
Touchpoints1
Days from first → last8d
Time to conversion0.8d
Engagement events4
QA reachedMay 11, 2026