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BP
cus_03484
Stage · Converted
Baby Pagac
baby.pagac3483@example.com First seen Mar 5, 2026 (8mo ago) Owner: Wilfred Fahey
social-proof-seeker
price-sensitive
ready-to-buy
Conversion probability
72.3%
Predicted LTV
$849
Actual conversion
$592
Sessions
1
First touch
Google Ads
Last touch
Google Ads
Pageviews
8
Engagement events
4
Full journey timeline
Every session and every PostHog-style event tied to this customer, in chronological order. UTMs, landing pages and engagement signals included.
Touchpoint 1 · Google Ads
Mar 5, 2026, 6:17 AM · tablet · 391s session
engaged
QA
converted
↳ /product/sku_0106
utm: google/cpc · cmp_google_003
Pageview/product/sku_0106
Pageview/product/sku_0079
Pageview/lp/comparison
Pageview/product/sku_0121
Pageview/product/sku_0066
Pageview/product/sku_0161
Pageview/product/sku_0169
Pageview/product/sku_0063
Viewed product/product/sku_0066
Expanded product details/product/sku_0013
Viewed product/product/sku_0125
Viewed product/product/sku_0120
Why this score?
Feature contributions from the logistic-regression model.
Number of sessions (log-scaled)-0.81 pulls away
High-intent engagement events (log-scaled)+0.57 pulls toward conversion
First-touch channel was Google Ads+0.51 pulls toward conversion
Total pageviews (log-scaled)+0.25 pulls toward conversion
Recency: days since first touch (log-scaled)-0.17 pulls away
First-touch channel was Meta Ads0.00 pulls away
Final probability: 72.3% — this is a logistic transform of (bias + Σ feature × weight). See /docs for the full model.
Offerings explored
Products this customer viewed.
Sleek Pants
Bundles · $4,374
1×
Tasty Pizza
Seasonal · $2,480
1×
Gorgeous Towels
Bundles · $2,938
1×
Path summary
Touchpoints1
Days from first → last75d
Time to conversion2.1d
Engagement events4
QA reachedMar 5, 2026