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LR
cus_01808
Stage · Converted
Lukas Reinger
lukas.reinger1807@example.com First seen Mar 18, 2026 (7mo ago)
returning-evaluator
ready-to-buy
Conversion probability
72.0%
Predicted LTV
$764
Actual conversion
$534
Sessions
1
First touch
Google Ads
Last touch
Google Ads
Pageviews
7
Engagement events
4
Full journey timeline
Every session and every PostHog-style event tied to this customer, in chronological order. UTMs, landing pages and engagement signals included.
Touchpoint 1 · Google Ads
Mar 18, 2026, 10:18 PM · desktop · 267s session
engaged
QA
converted
↳ /product/sku_0145
utm: google/cpc · cmp_google_003
Pageview/product/sku_0145
Pageview/product/sku_0177
Pageview/product/sku_0002
Pageview/product/sku_0157
Pageview/blog/how-it-works
Pageview/product/sku_0189
Pageview/lp/save-20
Expanded product details/product/sku_0017
Expanded product details/product/sku_0072
Clicked phone
Viewed product/product/sku_0036
Submitted form
Why this score?
Feature contributions from the logistic-regression model.
Number of sessions (log-scaled)-0.81 pulls away
High-intent engagement events (log-scaled)+0.57 pulls toward conversion
First-touch channel was Google Ads+0.51 pulls toward conversion
Total pageviews (log-scaled)+0.24 pulls toward conversion
Recency: days since first touch (log-scaled)-0.17 pulls away
First-touch channel was Meta Ads0.00 pulls away
Final probability: 72.0% — this is a logistic transform of (bias + Σ feature × weight). See /docs for the full model.
Offerings explored
Products this customer viewed.
Luxurious Chair
Bundles · $1,430
1×
Path summary
Touchpoints1
Days from first → last62d
Time to conversion4.4d
Engagement events4
QA reachedMar 18, 2026