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MD
cus_01565
Stage · Engaged
Maiya Douglas
maiya.douglas1564@example.com 514-500-4314 x0879 First seen Jan 24, 2026 (9mo ago)
researching
Conversion probability
71.9%
Predicted LTV
$2,877
Sessions
1
First touch
Google Ads
Last touch
Google Ads
Pageviews
8
Engagement events
4
Full journey timeline
Every session and every PostHog-style event tied to this customer, in chronological order. UTMs, landing pages and engagement signals included.
Touchpoint 1 · Google Ads
Jan 24, 2026, 2:29 PM · mobile · 572s session
engaged
↳ /product/sku_0142
utm: google/cpc · cmp_google_branded_exact
Pageview/product/sku_0142
Pageview/product/sku_0123
Pageview/product/sku_0172
Pageview/product/sku_0090
Pageview/product/sku_0114
Pageview/product/sku_0113
Pageview/product/sku_0144
Pageview/product/sku_0038
Viewed product/product/sku_0092
Viewed product/product/sku_0096
Viewed product/product/sku_0130
Used comparison tool
Why this score?
Feature contributions from the logistic-regression model.
Number of sessions (log-scaled)-0.81 pulls away
High-intent engagement events (log-scaled)+0.57 pulls toward conversion
First-touch channel was Google Ads+0.51 pulls toward conversion
Total pageviews (log-scaled)+0.25 pulls toward conversion
Recency: days since first touch (log-scaled)-0.19 pulls away
First-touch channel was Meta Ads0.00 pulls away
Final probability: 71.9% — this is a logistic transform of (bias + Σ feature × weight). See /docs for the full model.
Offerings explored
Products this customer viewed.
Recycled Shoes
Essentials · $2,924
1×
Elegant Mouse
Bundles · $1,947
1×
Luxurious Table
Limited Edition · $4,905
1×
Path summary
Touchpoints1
Days from first → last116d
Engagement events4
QA reached—