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CH
cus_01236
Stage · Converted
Clint Hackett
clint.hackett1235@example.com 340-787-0994 x3601 First seen May 7, 2026 (6mo ago) Owner: Sandy Smitham
feature-focused
comparison-shopping
ready-to-buy
Conversion probability
73.2%
Predicted LTV
$2,553
Actual conversion
$1,774
Sessions
1
First touch
Google Ads
Last touch
Google Ads
Pageviews
7
Engagement events
4
Full journey timeline
Every session and every PostHog-style event tied to this customer, in chronological order. UTMs, landing pages and engagement signals included.
Touchpoint 1 · Google Ads
May 7, 2026, 12:06 AM · desktop · 598s session
engaged
QA
converted
↳ /product/sku_0135
utm: google/cpc · cmp_google_branded_exact
Pageview/product/sku_0135
Pageview/product/sku_0002
Pageview/product/sku_0168
Pageview/product/sku_0168
Pageview/product/sku_0141
Pageview/product/sku_0173
Pageview/product/sku_0074
Expanded product details/product/sku_0041
Viewed product/product/sku_0080
Viewed pricing
Viewed pricing
Submitted form
Why this score?
Feature contributions from the logistic-regression model.
Number of sessions (log-scaled)-0.81 pulls away
High-intent engagement events (log-scaled)+0.57 pulls toward conversion
First-touch channel was Google Ads+0.51 pulls toward conversion
Total pageviews (log-scaled)+0.24 pulls toward conversion
Recency: days since first touch (log-scaled)-0.10 pulls away
First-touch channel was Meta Ads0.00 pulls away
Final probability: 73.2% — this is a logistic transform of (bias + Σ feature × weight). See /docs for the full model.
Offerings explored
Products this customer viewed.
Tasty Cheese
Essentials · $974
1×
Path summary
Touchpoints1
Days from first → last12d
Time to conversion3.9d
Engagement events4
QA reachedMay 7, 2026